L Catterton is in talks to buy a stake in Hyrox

Extreme fitness is moving from niche events into private-equity-backed consumer infrastructure

LVMH-backed L Catterton is in exclusive talks to buy a stake in extreme-fitness brand Hyrox. The firm has been negotiating for some time with Hyrox's owner, Switzerland's Infront Sports & Media. It fits a deep fitness playbook. L Cattert

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